With New iOS 6 App Store, The Most Important Changes Are Under The Hood

One of the most noticeable consumer-facing changes in the new version of Apple's mobile operating system, iOS 6, is the updated App Store application for iPhone, iPod Touch and iPad. Apple chose not to focus on the changes during this morning's announcement - perhaps because details were already revealed?thanks to developer leaks showing the new user interface?in action. But the App Store has received a major overhaul worth mentioning. It?now prominently showcases the "Genius" app recommendation section, and more controversially, now uses a card-like mechanism for browsing through the applications themselves. However, while users will be focused on the new look and feel of the App Store app when iOS 6 rolls out later this month, some of the most critical changes affecting developers have been taking place behind the scenes. Early data shows that the integration of the technology from Apple acquisition Chomp hasn't just affected the front-end - algorithm tweaks which impact app rankings are also a part of the new package.

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